HOLISTIC BRANDING

Each project is a story of transformation.

Holistic branding and web design for soul-led entrepreneurs, coaches, wellness practitioners, healers, and spiritual business owners—brought to life with intention, strategy, and heart.


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✶ Brand Strategy ✶ Concept Development ✶ Custom Illustration ✶ Logo Design ✶ Brand Identity

Sara Jane wears many hats—energy facilitator, matchmaker, somatic practitioner, and stand-up comedian, just to name a few.

She owns a multidisciplinary conscious business called Ladybug Productions, and had been using a ladybug image as her business symbol. Sara Jane felt it was time to take this symbol to the next level—to give her brand a more professional, elevated look that could hold the full depth and range of her work.

Ladybug Productions spans: The Living Blog, Caress, Access Consciousness, Romantic Matchmaking, Independent Staffing Services, Mediation & Conflict Transformation, Bias-Awareness, Professional Writing, Art, Somatic Experiencing (SEP), Certified Moksha/Modo Yoga Instruction, and Renaissance Woman.


THE BRIEF

Ladybug Productions is based in NYC, a conscious business that transforms and expands as Sara Jane does. The brief was to create a logo that translates the innate nature of the ladybug: their lovely appearance and, at the same time, their fierce qualities.

The logo needed to communicate: eroticism, vul%a as portal, joy, lightness, ease, brightness, fun, attraction, intrigue, potency, and transformation, all held within a single, elegant mark.

We first connected through our shared path as Access Consciousness practitioners, a meeting that felt deeply aligned long before the design work began.


How it started

Sara Jane used to sign all her communications and community updates with a simple ladybug image. This became the seed—from here, a full brand emerged.


Logo creation

Ladybug Productions logo concept development — The Light Arts Design

A logo was created that visually encompasses all that Ladybug Productions is: erotic, feminine, powerful, transformative, ever-evolving.

Ladybug Productions logo in use — brand identity by The Light Arts Design
Ladybug Productions logo in use — brand identity by The Light Arts Design
Ladybug Productions logo guidelines — brand identity by The Light Arts Design
Ladybug Productions final logo design — feminine and transformative brand identity
Ladybug Productions Instagram mockup — social media brand identity
Ladybug Productions Instagram mockup — social media brand identity

Website and social media managed by the client, following the brand identity and guidelines created by The Light Arts Design.

Other credits:

A happy client!

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Hiromi Akiyama